PR for accountants
There is a real hunger in regional and national media for accountants to explain and simplify tax, corporate finance and accounting procedures.
Business owners and entrepreneurs want to work with accountants who ‘talk their language’ and who are a visible and reassuring regular face in the media.
In our experience, accountants have brilliant ‘stories’ to tell about their practice, people and clients. All too often, accountancy firms shy away from PR coverage because they think that they aren’t interesting enough. That couldn’t be further from the truth.
If you work in the area of corporate finance, tax or audit – it is essential that you have a regular and proactive PR strategy in place.
Not only will it help you retain your existing clients who are being exposed to PR messages by your rival accountants – it also helps you win new clients and secure new referrals from your trusted professional network including banks and lawyers.
If you are a partner with responsibility for marketing (or you are a marketing manager or marketing director) at an accountancy practice in Manchester – then let’s chat.
We’ve handled PR for large international networks as well as smaller, boutique accountancy firms and we can work with you to grow your profile in key media platforms.
Having Sugar PR on board will play a role in keeping your marketing and business development plan on track in 2020.
As well as our PR work for accountants we also work with specialist corporate finance advisers, private equity firms and funders to get our client’s voices heard and seen in the media.
We’re confident that by appointing Sugar PR, the partners in your accountancy practice will experience an uplift in referrals, recognition and quality clients.
By keeping your accountancy firm in the press we will ensure that your referral network is kept up to speed with the good work you are doing for your clients.
We work with accountants in Manchester on a retained basis or on ad hoc or one-off PR projects.
Speak to our accountancy PR team and if you are reviewing your current PR agency requirements we would love to be part of your selection process. We are always happy to talk to accountants about PR on the phone (0161 817 8050) or meet up face-to-face to discuss working together.