Aquavision launches luxury consumer PR drive
Aquavision, the British based manufacturer of luxury televisions has appointed Sugar PR to handle consumer PR for its new DB100 range.
We secured brilliant PR coverage for the launch of its latest luxury television in the (see these two national media articles we. secured in the Daily Mail and Daily Mirror) this week.
Aquavision, the British luxury television manufacturer based in Stockport, has unveiled its new 24 carat gold plated television aimed at the luxury consumer marketplace with a PR drive managed by Sugar PR.
The Aquavision DB100 has a 100 inch, 4K definition, LCD screen and is currently exclusively stocked in Harrods. It retails at £108,000 inc. VAT.
Orders have already been received from the United Kingdom, Middle East and the USA with more expected as the company launches a global marketing drive for Q1 of 2020.
Aquavision designed and manufactured the television within their headquarters in the UK. The design team collaborated with leading audio visual brand Bang & Olufsen to develop a seamless integration between the two companies’ products.
Consumer technology PR
Alastair Benn, managing director of Aquavision, said:
There is a growing demand for luxury electronic items from consumers around the world and the television market is no different. Homes today are radically different environments to the homes of the past. Advances in technology has revolutionised the very nature of what a home is. From where we used to simply live, we now live, work, rest and play – and people want to do it in style.
The DB100 is our ultimate luxury television. It is a major statement piece that people with style and wealth can enjoy. We believe it is the most stunning and unique television ever produced in the world.
Aquavision clients include celebrities, business leaders, luxury hotels and the most affluent consumers. In 1997, Cheshire-based entrepreneur Alastair Benn created the world’s first waterproof television from the comforts of his home garage.
From Aquavision’s humble beginnings to being a present-day market leader of in-wall and on-wall televisions, Aquavision is now the first choice for luxury entertainment.
If you want to speak to Aquavision about its new luxury range or interview its founder, Alastair Benn, speak to our team and we’ll arrange it for you.