GaraDry wins award from The King
Ashley Smith, started GaraDry from the shed at his parent’s home
The company now exports its UK-made products to more than 40 countries worldwide
The married father-of-two is ‘humbled’ by the prestigious accolade from The King
A truly British success story
Staff at a growing North West company are celebrating today after scooping a prestigious international business award from King Charles III.
His Majesty The King approved the Prime Minister’s recommendation that GaraDry should receive the King’s Award for Enterprise in the International Trade category this year.
The newly renamed King’s Award for Enterprise celebrates outstanding achievements by UK businesses and is internationally recognised. The 2023 awardees were officially announced today, marking Queen Elizabeth II’s birthday.
Ashley Smith, 43, who founded the company in 2009, has now received an invitation from His Majesty the King to visit Buckingham Palace later this year to celebrate his company’s achievement.
GaraDry designs, manufactures, and sells the world’s largest range of threshold seals for residential garage doors and commercial doors.
The innovative garage door seals and flood barrier kits are designed to form a watertight seal between a garage door and the floor. The threshold seal also prevents leaves, dust and debris from being blown under to ensure a clean and dry garage all year round. The garage door threshold seals also act as a defence against rodents, insects and reptiles.
Innovations included adding safety features, such as yellow extruded lines on all its products, multiple sizing options and using robust environmentally friendly materials. The firm also supplies its own brand adhesive developed specifically for the product range.
The company is actively recruiting, employs 11 people, and has grown its sales dramatically in the last three years. Overseas sales now account for 33% of its UK business. It now exports its range of products to more than 40 countries including most European countries and as far away as Australia.
GaraDry opened a subsidiary in the USA in 2017 (GaraDry LLC), to handle strong interest from Americans in the products and launched a fulfilment centre in Tennessee to ship transatlantic orders quickly.
A warehouse was also set up in Germany in 2022 to fulfil all EU orders and smooth the challenges of Brexit.
As well as people wanting to protect the contents of their garage, businesses see the benefit in keeping the products they store in industrial units clean and dry all year round and this B2B market has opened up opportunities for us all over the world. Safety is another driver for them because water on a warehouse floor is a slip hazard.
The GaraDry range of garage threshold products also protect expensive machinery which is at risk of rusting or cardboard which will get ruined by rain.
Staff loyalty and family values are key to the growth of the business. Christopher Davies, the company’s first member of staff is now the General Manager and has been with the company for 13 years. Ashley’s wife, Helen joined the company in 2011 and is currently the Company Secretary.